Userflow integration as an onboarding and customer feedback tool

Userflow introduction

https://userflow.com/ positions itself as a simple tool to easily onboard customers providing them interactive overview of the platform they are supposed to use:

Demo of the userflow functionality can be found here:

Based on our current understanding, userflow can be easily integrated via Google Tag Manager. However, there are additional points requiring attention.

Security and customers segmentation

In its basic configuration via Google Tag Manager, Userflow does not provide the possibility to identify users who visit the website and categorise them into different groups:

To achieve that, development is required, altogether with additional configuration of the Google Tag Manager. The development reference are as follows:

Identity verification (see the second link) also covers a few potential security issues, including the possibility for anyone who knows customer ID to push data on behalf of a customer, and a few other points. Refer to the documentation for more information.

Free technical consultation on Userflow integration

Book a quick sync up with our CTO if you need a helping hand or visit our website:

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